by caitlinw | Sep 16, 2022 | Copywriting, Professional Writing, Working life
I’ve got some very exciting news. I have been named a finalist in the Clever Copywriting School Awards. The categories I’m in are Content Writer of the Year and Copywriter of the Year. So what does it all mean? This is the inaugural Clever Copywriting School Awards....
by caitlinw | Aug 25, 2022 | Copywriting, Professional Writing, Working life
I recently got asked to make a presentation at CopyCon, Australia’s only copywriting conference. I’m pretty excited about this, I love getting up on stage (hello former drama nerd!) and one of my goals over the past few years is to show more leadership in this space....
by caitlinw | Mar 8, 2022 | Parenting, Working life
I grew up in the type of home where being a girl didn’t seem very different from being a boy. Both of my parents worked full time in demanding careers and distributed labour equally. My brothers, sister and I were treated equally around the house and all had...
by caitlinw | Aug 3, 2021 | Parenting, Working life
Here in Sydney, we’re in week 5 (or is it 6?) of lockdown with no end in sight. The novelty has well and truly worn off. It wasn’t so bad in the beginning – ‘lockdown light’ felt like it was going to pass quickly, probably just a few weeks. And it was school...
by caitlinw | Mar 18, 2021 | Copywriting, SEO, Working life
Some of the best writing tools to get work done In the 6 years I’ve been working as a freelance copywriter, my technique has changed a lot. In the beginning, I worked as a freelancer during my 2 days at home from my part-time job. I was also looking after a toddler so...
by caitlinw | Dec 23, 2020 | Parenting, Working life
I think we can all agree, it’s been quite the year. It’s been unprecedented… we’ve all learnt to pivot…. we’ve done more zooms than we ever thought possible. If nothing else, we’ve at least added some interesting words to our daily vernacular. And just when we’re at...
