A Website Copywriter for organisations and brands that care

So… who is this Caitlin Wright?

I’m a website copywriter, freelance journalist and online editor. I have spent my career working for companies like 7News, Skype and Medical Journal of Australia.

These days, I specialise in writing for organisations that care. I write about topics from baby care to aged care and all the aspects of healthcare and education in between.

You’re an organisation, brand, or not-for-profit that really cares about your customers and community. That’s why you need a copywriter who cares too.

What sort of writing can i do?

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SEO Website copywriting

As an SEO web copywriter, I focus on writing SEO optimised website copy. Most importantly, it reads well and helps you communicate with your customers.

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With over 12 years as an online journalist in the news, health and tech spaces, I know how to write the stories people are interested in.

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Small business copywriting

Whether you need press releases, flyers or other written content, I create easy to read, convincing marketing copy for businesses.

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Website content writing

My blogs are thought-provoking and my emails are click-worthy. I have the online editing experience to create all the digital copy assets you need.

Some nice words so you know I’m not making it up

As one of our go-to writers at Newsmodo, Caitlin is always on the ball with dedication to hit deadlines, and delivering clean copy – exactly want a Editorial Manager wants.

She is a talented writer that delivers consistently exceptional content that leaves our clients delighted with the results.

We would easily recommend her to anyone requiring website copy, ghostwritten articles.. you name it! Cassie McBlane

Managing Editor, Newsmodo

Caitlin came on board to give us some help with copywriting and PR for Birde but has quickly become an essential part of the team. She’s easy to work with and isn’t afraid of a challenge.
I’ve been so impressed by how easily she writes any content we need that I have engaged her for other clients in our business. I would recommend Caitlin’s services to anyone who needs an efficient and talented writer.
Jack Lord

CEO , Guihen Jones Group

What do I write about?

Health & Medical

Need someone who understands medical and healthcare concepts? I write for a wide range of health industries for both medical and patient audiences. Find out more about my clients


I have written for some of Australia’s leading parenting publications and brands about some of life’s biggest and best challenges. See some of my parenting writing.


My lifestyle, food and travel writing is well-crafted, compelling and most of all, inspires your audience to try something new. Read some of my best work.

Some website copywriter and journalism clients

Mastercard Priceless cities logo for website copywriter caitlin wright
Mamamia logo
SBS Logo
Bupa blueroom logo
Defence Health logo
Tresillian logo
Robb Report logo
Viva events logo

Want to chat with this caring website copywriter?