Website copywriter


So… who is Caitlin Wright?

I’m a writer and online editor. I have spent my career in both Sydney and London working as a journalist and digital editor for companies like 7News, Skype and Medical Journal of Australia.

Thanks to my newsroom experience, I’m super efficient and love working to a deadline. I’m easy going, a great problem solver and I’d love to have a chat with you about your content needs.

What sort of writing can I do?

Website copywriting

As a web copywriter, I focus on writing SEO optimised website copy. Most importantly, it reads well and helps you communicate with your customers.

Digital editing

My blogs are thought-provoking and my emails are click-worthy. With 12 years’ experience as an online editor, I know what people click on.

Content writing

Do you need press releases, flyers or other written content? I create easy to read, convincing marketing copy for businesses large and small.


I regularly write a variety of health, medical, lifestyle and parenting articles for some of Australia’s favourite websites and publications.

Some nice words so you know I’m not making it up

Caitlin is an excellent operator. She took on a role literally from scratch, developing the website, newsletter and social media presence.

Additionally she wrote for me as a journalist, putting together balanced, nuanced, newsworthy reporting on medical matters. She has a real can-do approach, unafraid of a new challenge and a terrific problem-solver.

Cate Swannell

Editor, MJA InSight

Caitlin came on board to give us some help with copywriting and PR for Birde but has quickly become an essential part of the team. She’s easy to work with and isn’t afraid of a challenge.
I’ve been so impressed by how easily she writes any content we need that I have engaged her for other clients in our business. I would recommend Caitlin’s services to anyone who needs an efficient and talented writer.
Jack Lord

CEO , Guihen Jones Group

What do I write about?

Health & Medical

Need someone who understands medical and healthcare concepts? I write for a wide range of health industries for both medical and patient audiences. Find out more about my clients


I have written for some of Australia’s leading parenting publications and brands about some of life’s biggest and best challenges. See some of my parenting writing.


My lifestyle, food and travel writing is well-crafted, compelling and most of all, inspires your audience to try something new. Read some of my best work.

Some Companies I’ve written for

Want to know more? Send me an E-carrier pigeon