Caitlin Wright

Website copywriter

Freelance journalist

What I do

Website Copywriting

As a web copywriter, I focus on writing SEO friendly website copy that reads well and helps you communicate with your customers.

Health & Medical

Need someone who understands medical and healthcare concepts? I write for a wide range of health industries for both medical and patient audiences. Find out more about my clients

Content writing

Whether you need press releases, flyers or other written content, I create easy to read, convincing marketing copy for businesses large and small.


I have written for some of Australia’s leading parenting publications and brands about some of life’s biggest and best challenges. See some of my parenting writing.

Digital journalism

My blogs are thought-provoking, my emails are click-worthy and with 12 years’ experience as a journalist, I know how to write the stories people are interested in.


My lifestyle, food and travel writing is well-crafted, compelling and most of all, inspires your audience to try something new. Read some of my best work.


I’m a Sydney based website copywriter, freelance journalist and communications manager. I have spent my career working as a journalist and editor on national websites in the news, medical and lifestyle spaces. I am efficient, easy going and I’d love to have a chat with you about your content needs.
Caitlin is an amazing operator. She can juggle numerous tasks in a breaking news situation or manage a project with months until completion. Cameron Roberts

Head of News, Yahoo7

Caitlin wrote for me as a journalist, putting together balanced, nuanced, newsworthy reporting on medical matters. She has a real can-do approach, unafraid of a new challenge and a terrific problem-solver. Cate Swannell

Editor, MJA InSight

Companies I’ve written for

Get in touch