About TheWrightWords
Freelance content writer Caitlin Wright
Grab a cup of tea and let’s get to know each other.
I’m Caitlin Wright from TheWrightWords. I’m an award winning freelance content writer for communities and organisations that care for others.
I write about topics from baby care to aged care and all the aspects of healthcare and education in between.
You’re an organisation, brand or not-for-profit that really care about your customers and community. That’s why you need a freelance writer who cares too.
What sort of person am I?
When people describe me, they use the words ‘Caring’, ‘Organised’, ‘Trustworthy’ and ‘Hilarious’. Ok just my mum calls me that last one.
I’m the kind of person that people like to work with. I’m friendly and love a chat. I’m a team player and I don’t stop until I get the job done. I want to work with you on your website or content writing plan.
My content writing background
In business since 2017
I completed a Journalism degree at Charles Sturt University and worked as the Editor for SheSaid, Skype and Teachers TV in the UK, was founding online editor of doctorportal and frontpage and news editor for Yahoo7 and 7News.com.au.
However a few years ago, I decided to fulfill my dream of wearing ugg boots to work so I set up my own content writing business.
My freelance content writer credentials
- I am a Freelance Pro member of the Media Entertainment and Arts Alliance. It’s a trustmark that shows you I’m a legitimate member of the working media.
- I have completed Kate Toon’s Recipe for SEO Success course and have the SEO knowledge to back up my writing and am a member of the Digital Marketing Collective.
- I am a member of the Australasian Medical Writers’ Association and have completed the How to Write Patient Education Materials course at Health Writer Hub.
- In 2022, I was awarded Copywriter of the Year of the Clever Copywriting School.
This all shows I’m committed to learning and improving my craft.
What can I do for you?
I’ve been writing for websites for over 15 years, you could say I know a thing or two about communicating with people online.
I write anything from short blogs to medical-based news articles to copywriting entire websites and anything in between.
You need copy that not only speaks to your audience but also motivates action, which might be getting in contact with you, buying something or building trust in your brand.
My goal is to help you achieve that through:
- SEO-Optimised Content: From blogs to website copy, I ensure your message gets found and delivers the results you need.
- Tailored Copywriting: No cookie-cutter solutions here. I dive deep into your business to craft words that reflect your brand’s unique voice.
- Strategic Insight: Beyond words, I offer strategic advice to shape your messaging, align with your goals, and grow your audience.
TheWrightWords Services
SEO Copywriting
As an SEO-savvy website copywriter, I craft content that not only reads well but also ranks well on search engines.
Online content marketing
I’ve helped many businesses improve their online presence with thoughtful, well-researched content.
Small business copywriting
Whether a it’s one page brochure or large white paper, I can help support your small-medium business objectives.
Freelance Journalism
With over 15 years as an online journalist, I know how to write the stories people are interested in.
Testimonials and Awards
I’ve had the pleasure of collaborating with Caitlin for nearly two years, and I wholeheartedly endorse her. Right from our initial interaction, she grasped our brand’s essence and our content objectives. Without fail, she consistently delivers exceptional results, and her writing skills have definitely been a contributing factor in elevating our brand.
Caitlin is fantastic. Professional, responsible, reliable and talented. We continue to work with Caitlin on key projects and her work always hits the mark. Recommended!
2024 Ausmumpreneur awards finalist
Australian Small Business Champion 2023 Finalist
Some facts about me
Congratulations for reading this far! Here are a few random non-work related facts.
1. I was a child actor on tv and in commercials. I certainly wasn’t a child star however I did have a few parts in A Country Practice and E Street (remember them?!) and in this NSW Police campaign. I even had an entire line in Looking for Alibrandi which has landed me an IMDB profile.
2. I love being active and over the years have played in countless football teams, from 11 aside women’s teams to mixed indoor.
3. I prefer drinking leaf tea and don’t drink a lot of coffee. I even went through an embarrassing ‘why bother’ phase (soy decaf cap).
4. As you might have gathered from reading my parenting page, my biggest achievement (and challenge) is being a mum to three delightful girls.
If you like the illustrations on my website, check out Gemma Patience
What does that mean for you?
My varied career means I have the know-how to write about a huge variety of content and am super efficient to boot.
With the combination of my journalism and digital editing experience, I write the type of content people want to read.
I’d love to have a chat with you about what I can do for you!